Offering adventures protection from shock, water and freezing conditions, the new AW 100 from Nikon is its first foray into the rugged camera category. AW100 packs a 5x Zoom – NIKKOR ED glass lens and a 16.0-MP CMOS sensor to record low-light and fast-action photos and Full HD (1080p) movies.

A GPS and Electronic Compass are on the AW100 for extreme adventures and for good memories. A built-in map lets you view your path, and the Electronic compass is an extra safety measure that can even help you ascertain which branch to take if there’s a fork in the stream. With a 3-inch monitor and new Action Control for easily adjusting settings plus a range of in-camera special effects, the new Nikon Coolpix AW100 lets you capture every thrilling moment from inside the action.

The fast and compact Nikon Coolpix AW100 can be used underwater to a depth of 33 feet, is shock resistant from a drop of five feet and weather resistant down to a 14°F. Because every extra ounce matters when packing for a trek, the Coolpix AW100 is one of the thinnest and lightest among true water-proof cameras at aproximately 0.9 inches thin and 6.3 ounces light.





Nikon CoolPix specifications:

  • Sensor: CMOS, 16 million effective pixels
  • Sensor size: 1/2.3-in
  • Focal length: 5.0 – 25.0 mm
  • Zoom: 5x optical; 4x digital
  • Image stabilization: Lens-shift VR
  • Sensitivity: ISO 125 to 3200
  • Display: 3.0-in TFT LCD with Anti-reflexion coating
  • Storage: 83 MB Internal Memory; SD/SDHC/SDXC memory card
  • File format: JPEG, WAV, MOV
  • Movie: Full HD: 1320×1080/30fps; HD: 1280x720p/30fps
  • Connectivity: HI-Speed USB, A/V output, HDMI Mini Connector
Coolpix AW100 picture

New Nikon Coolpix AW100


Nikon COOLPIX AW100 reviews:

The Nikon Coolpix AW100 produced images of above average quality. The 16-megapixel CMOS sensor used in the AW100 suffers from noisy images even at the relatively slow speed of ISO200. The Coolpix AW100 dealt well with chromatic aberation, with limited purple fringing effects appearing mostly in high contrast situations. More about Nikon Coolpix AW100 image quality you can read on AW100 review from

Nikon Coolpix AW100 rugged camera


The Nikon Coolpix AW100 has a very flat simple design, which is great when you want to lay it down for a self-portrait without it rocking around and falling over. The buttons are easy to press and the camera responds accordingly. They are also laid out logically and intuitively. More about CoolPix AW100 build, design and performance you can read on Nikon Coolpix AW100 review by This websites concludes:

For those leading an adventurous life wishing to record it using a camera that can keep up as well as hold up, the Nikon Coolpix AW100 is a fine choice. What it is lacking in the noise-to-signal department, in somewhat flat colors and battery retention it makes up for with convenience, ease-of-use, versatility and overall fun.


The AW100 has a built-in GPS that adds geographic coordinates to photos automatically. This lets you view the location at  which they were taken when you use the camera with compatible software like Picasa and iPhoto. Other technical features and comparision with competitors you can find on Nikon Coolpix AW100 review by

Video review about Coolpix AW100 you can see on youtube.

New Coolpix AW100 from Nikon




AW100 picture

AW100 back


Nikon Aw100


AW100 image



Coolpix Aw100



Canon PowerShot S100

The Canon PowerShot S100 is a high-end 12.1-megapixel compact digital camera and it is the follow-up to the popular Canon PowerShot S95. The new S100 abandons the CCD sensor of the earlier model in favour of a new high sensitivity CMOS sensor. The S100 also comes with the brand new DIGIC 5 processor, which is rated six times faster than its predecessor. Thanks to those components, the S100 now offers 1080p HD video capture, as well as improved low-light/ high-ISO performance when shooting stills.

The new Canon PowerShot S100 adds also to old S95 a wider-angle 24 mm start to the zoom range, manual controls and a built-in GPS.

The PowerShot S100 is a sophisticated pocket-friendly point-and-shoot digital camera that has the power advanced users and enthusiasts need to create standout images. As with other PowerShot cameras, the compact PowerShot S100 incorporates all of the advanced Canon technologies that make capturing superb photos and video as easy as pressing a button.

says Canon.

S100 digital camera from Canon

Canon PowerShot S100


Canon PowerShot S100 specifications:

  • Sensor: 1/1.7 CMOS, 12.1 Megapixel
  • Focal length: 5.2 – 26.0 mm
  • Optical zoom: 5x
  • Digital zoom: 4x
  • Image stabilization: lens shift-type and Intelligent IS
  • Sensitivity: ISO 80 to 6400
  • Storage: SD, SDHC, SDXC Memory Card
  • File format: Still image: JPEG, RAW; Movie:MOV
  • Connectivity: Hi-Speed USB, HDMI Mini Connector, A/V output
  • Display: 3.0″ TFT, 461000 dots


new digital compact camera from Canon

Canon PowerShot S100


Canon PowerShot S100 reviews:

In Canon PowerShot S100 review, the website says that the CMOS sensor and new Digic 5 image processor make possible a new, highly advanced automatic white balance system which analyzes several areas of the image to determine whether different adjustments are needed for specific areas of the frame. This website concludes:

With full manual controls and the ability to shoot in RAW and JPEG along with typical compact digital automatic modes, the S100 has the potential to attract a user base ranging from folks who never go beyond full auto well toward the enthusiast end of the spectrum.


The Canon PowerShot S100 is a great little camera for advanced shooters who don’t mind slowing down a bit from a DSLR, affirms CNet. This website also emphasizes the addition of GPS receiver to the camera for geotagging photos.

new PowerShot S100



The combination of Canon’s homegrown CMOS sensor and DIGIC 5 image processor does a good job of managing noise while maintaining a reasonable amount of detail. Noise is well-controlled throughout the ISO range, and JPEG noise reduction retains most of the fine detail up to ISO 800

says on Canon PowerShot S100 review. Also this website says that the S100 comes equipped with a buil-in optical ND filter that can be engaged to allow you shoot with wider apertures in bright light or at slower shutter speeds to blur motion.

The Canon PowerShot S100 handled chromatic aberrations well with limited purple fringing effects appearing only in high contrast situations. The built-in flash worked well indoors with no red-eye and good overall exposure. More about technical details of PowerShot S100 and results of the image quality tests you can read on photographyblog‘s review.


The final verdict about Canon PowerShot S100 comes from

Take into account the superb handling, impressive image quality – particularly at high ISOs – slick, detailed Full HD video, plus a responsive, accurate GPS system, and you have the recipe for a pretty remarkable camera that you can take anywhere.


S100 black



Canon PowerShot S100 display


New Canon PowerShot S100


S100 optical zoom



Canon powerShot S100 details

S100 top


S100 TFT Display


Canon S100


Canon PowerShot S100



Olympus XZ-1

The first in a new series of powerful compact point-and-shoots from Olympus, the XZ-1 is aimed towards the photo enthusiast that wants superior image quality and exposure control stuffed into a compact body. The new Olympus XZ-1 is a 10-megapixel premium compact camera featuring an ultra-bright f/1.8-2.5 zoom lens, a high-resolution OLED screen and a 1/1.63 inch CCD sensor. Profesional features include a full manual exposure mode, a detachable electronic viewfinder and external microphone set.

The Olympus XZ-1 is a supple and attractive camera. The body is made from a combination of plastic and aluminum and comes in a choice of gloss white or matte black. The ability to attach the VF-2 viewfinder in particular gets the XZ-1 a huge advantage over most competitors.

Olympus XZ-1 picture

Olympus XZ-1


Olympus XZ-1 specifications:

  • Sensor: 1/1.63” CCD, 10 megapixels
  • Focal length: 6.0 – 24.0 mm
  • Zoom: optical, 4x
  • Image stabilization: sensor shift
  • Display: 3.0” OLED, 610000 dots
  • Sensitivity: ISO 100 to 800 (auto mode); ISO 100 to 6400 (manual mode)
  • Storage: SDHC, SDXC memory card
  • File format: RAW, JPEG
  • Connectivity: HDMI Micro connector (type D); USB 2.0 High-Speed
  • Movie: AVI Motion JPEG, 720p


XZ1-1 from Olympus



Olympus XZ-1 reviews

You can read here some of most popular Olympus XZ-1 reviews:

The Olympus XZ-1 performed well in color tests, says in Olympus XZ-1 review. This experts tested the XZ-1 across all picture modes and found that the Muted picture mode produced the most accurate colors. They say also that Olympus XZ-1 exhibited excellent performance in noise tests.

What we found to be most impressive was the XZ-1’s noise performance in low light, which was nearly identical to its performance in bright light. Usually point-and-shoot cameras capture much noisier photos in low light, especially at the higher ISOs


Olympus XZ-1 white


The Olympus XZ-1’s Trupic V processing engine allows 1.2-million-pixel images to be captured at up to 15 fps (without the mechanical shutter moving) in High Speed Sequential shooting mode. However, arround 20 full resolution JPEG images can be captured at rate of 7 fps. Video technology is also present and 1280×720 pixel movie may be recorded at 30 fps as AVI Motion JPEG files with mono sound via the built-in mic or stereo via an external mic. You can read more about that on Olympus XZ-1 review by

The other big attraction of the Olympus XZ-1 is the presence of a full manual exposure mode, complete with a live histogram and raw file support. This mode is very well implemented in the XZ-1, and is therefore likely to become the preffered shooting mode for advanced users. In Olympus XZ-review, the concludes:

In use, the Olympus XZ-1 proved to be a great little camera, providing easy access to aperture and shutter speed in manual exposure mode. Start-up was quick for its class, and so was the auto focus in most circumstances. The live histogram proved to be a real asset, and the big, high-resolution OLED screen was a joy to use for framing and reviewing images alike.

Another conclusion about XZ-1 comes from

The XZ-1 feels like a good, solid move for its maker, and in helping the brand stay competitive and moreover relevant, it deserves to do well. Olympus has come lately to the high performance compact party, so it’s just as well that its arrival is with a product that should be awarded a degree of fanfare.


New Olympus compact camera

Olympus XZ-1


new XZ-1 from Olympus



Olympus XZ-1 with OLED

XZ-1 OLED display


menu view of new XZ-1

Olympus XZ-1 menu



Picture with XZ-1 compact camera

XZ-1 side view



back-view of XZ-1

XZ-1 back


Olympus XZ-1



Fujifilm X10

The Fujifilm X10 is an advanced compact camera that offers a premium retro design, magnesium alloy body, 12-megapixel 2/3-inch EXR CMOS sensor, a 4x zoom lens with a manual zoom ring, optical viewfinder, 1080p movie recording and a 2.8-inch LCD monitor.

The Fujifilm X10 features a newly developed manual 4X optical zoom lens utilising Fujinon optical technology. With superb F2.0-2.8 brightness and a 4x optical zoom ranging from 28 mm wide angle to 112 mm telephoto, the lens not only delivers high resolution optical performance across the entire range, but it is also a triumph of engineering due to its compact size. Woking in tandem with the 2/3-inch EXR CMOS sensor, the EXR Processor achieves a new level of performance. Tapping into the power of its two CPUs, EXR Core and a reconfigurable processor, it provides powerful and speedy processing, even Full HD movie and High-speed continuous shooting.


X10 from Fujifilm

New Fujifilm X10


Fujifilm X10 specifications:

  • Sensor: 12.0 million pixels, 2/3-inch EXR CMOS
  • Focal length: f=7.1 – 28.4 mm
  • Optical zoom: 4x
  • Digital zoom: 2x (up to 8x when combined with optical zoom)
  • Image stabilizer: Lens shift type
  • Display: 2.8 inch TFT color LCD monitor
  • Sensitivity: ISO 100 to 3200 (expandable to 12800 at lower resolution)
  • Storage: Internal memory (aprox. 26 MB); SD/SDHC/SDXC memory card
  • File format: still image – JPEG, RAW; Movie – H.264 (MOV) with stereo sound
  • Connectivity: USB 2.0 High-Speed, HDMI Mini Connector


Fujifilm X10 design detail

Fujifilm X10


Some review about Fujifilm X10 you can read here:

In his Fujifilm X10 review, the says that image quality is good, with the Fujifilm X10 able to deliver consistently sharp, bright and vibrant images. The Fujinon optic delivers very high levels of corner to corner sharpness while resolving plenty of fine detail too. Sensitivity performance is very good, with images shot at or under ISO400 free of noise.

In many ways the X10 is the best advanced compact we’ve ever laid our hands on. Not only does it look super stylish, it also handles fantastically while offering a rich feature-set that’ll appeal as much to casual photographers as it will to enthusiasts. The manual zoom control, large optical viewfinder and DSLR-like handling are the X10’s undoubted highlights.


new Fujifilm compact camera

Fujifilm X10


The describes X10 as a compact camera with remarkables optical capabilities. An f/2.0-2.8 maximum aperture mekes this compact remarkable. The optical viewfinder is a rarity for a compact and it is able to represent the image at any given focal length, described as a ”zooming optical viewfinder” on the Fujifilm official website.

The X10’s retro styling looks chic and is matched with impressive performance. This is a compact camera at its best and leaves little to be desired. It outperforms all its nearest rivals, has an excellent lens, bags of hands-on controls and will fit the bill for the more discerning snapper.


In Fujifilm X10 review, the says that the X10 performed well in noise tests becouse the 2/3” CMOS Sensor is the largest chip in any current fixed-lens compact.

The Fujifilm X10 is an excellent camera. On paper and in practice, it checks off all the boxes that enthusiast and serious photographers look for in a high-end point-and-shoot: optical viewfinder, tons of buttons and dials and manual control, RAW capture, reliable auto mode, great image quality, solid build, and even a twist-barrel zoom and power switch—that last one is probably something that most of the target audience didn’t even know that they wanted.


LCD of Fujifilm X10

Fujifilm X10 display


The 2.8” display may appear to be smaller than some 3” display, but because the 4:3 ratio matches that of sensor, the feed fills the frame without any black bars either side. You can read more about that on Fujifilm X10 review.

The final conclusion about Fujifilm X10 is drawn by review:

While people interested in getting into serious photography would do better to pick up a DSLR and a nice starter prime lens, the X10 is a charming and fairly powerful camera that anyone, photographer or not, will have fun using. A larger sensor for low-light sensitivity would have been welcome, and manual focus is still not as good as the rest of the camera, but overall it’s both practical and lovable. It’s a camera with personality.


You can see full video review of Fujifilm X10 on youtube.


X10 retro design


LCD of Fujifilm X10


Optical viewfinder of Fujifilm X10

Fujifilm X10 viewfinder


New X10 compact camera


New X10 compact camera



All new Fujifilm X10


Fujifilm new X10 compact

Fujifilm X10 retro design


viewfinder of new Fujifilm X10

Fujifilm X10 detail



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